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L’Oréal Promotes Purcell To Chief Diversity, Equity & Inclusion Officer for North America

She previously served as the region's chief transformation officer and chief operations officer.

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By: Melissa Meisel

Happi International Top 30 Company L’Oréal announced the appointment of Rahquel Purcell as chief diversity, equity & inclusion officer, North America, effective immediately.

Reporting to L’Oréal USA CEO Alexis Perakis-Valat, Purcell brings extensive operational and transformational leadership having previously served as the zone’s chief transformation officer and chief operations officer.

Purcell succeeds Liliahn Majeed and will further advance the company’s inclusive culture and drive growth.

“I’m honored to step into the role of chief diversity, equity and inclusion officer. Throughout my career in operations, supply chain and transformation, I’ve seen that maximum results are achieved by connecting strategy to execution, business objectives to culture, and organizational change to measurable outcomes. This breadth of experience gives me a unique perspective on how people, processes, and tools come together to shape both performance and culture and I’m excited to bring this to life in this role,” said Purcell.

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